When business is booming or you are expecting a busy season, it makes sense to invest more resources in marketing your business. But what happens when sales are not as high? We believe that you do smarter marketing.
ENTREPRENEURSHIP, MARKETING What Every Business Should Have in its Sales and Marketing Tool Kit: Part 2 Reprinted from Maisha’s Lemonade Stand • May […]
What is Marketing? Marketing is the process of defining, understanding, and then continually promoting your company to your particular market. Your marketing plan is the foundation that defines who your target market is and positions your service or product to that market with an approach that converts into sales.